1Fort Myers, Fla.  Florida – 24 NOV 2015 – The Florida SBDC at Florida Gulf Coast University today announced its participation in this year’s Small Business Saturday, taking place on November 28th. Small Business Saturday is a day dedicated to strengthening the community by supporting local small businesses.

Small businesses working with the Florida SBDC have been encouraged to enroll and display their Small Business banners and signage this Saturday. Additionally, staff and consultants of the FSBDC will embark on their dedication to buying from local small businesses.  Created by American Express in 2010, Small Business Saturday serves as the ceremonial kickoff to the holiday shopping season for small businesses across the United States. In 2014, nearly 3,000 Neighborhood Champions rallied local businesses and created events and activities to drive shopping at small businesses around the country. The day was also championed by elected officials in all 50 states and Washington, D.C., including President Obama.

The Florida SBDC recognizes the importance of supporting small businesses in Southwest Florida, the jobs they help create, and the culture they instill in local communities. According to the U.S. Small Businesses Administration, as of 2014, small businesses nationwide accounted for 63% of net new private-sector jobs created and represented 99.7% of all employer firms.1

Merchants and consumers can learn more about Small Business Saturday and how to get involved by visiting ShopSmall.com and the official Small Business Saturday Facebook page.

Contacts:, Amanda Stirn, FSBDC FGCU, 239.745.3706, astirn@fgcu.edu

Heather Norton

American Express




November 28th marks the sixth annual Small Business Saturday, a day to support the local businesses that create jobs, boost the economy and preserve neighborhoods around the country. Small Business Saturday was created in 2010 in response to small business owners’ most pressing need: more customers.