Part social media platform architect and part super-connector who defines the words “community builder,” Batya not only develops clients’ social media strategies – she creates the tools to implement them. “A lot of people will help you manage social media. But social media isn’t just what you post. It’s about what you get out of it. I show clients how to give back to get the returns.” Launched a few years ago from her Naples home, Batya’s company has since successfully helped more than 300 entrepreneurs, small businesses and dentists find their social media voice. Her approach, she says, comes from hard work and determination as an Israeli immigrant seeking a new life in the United States.